Origins #55 - A Logistical Challenge

Origins #55 - A Logistical Challenge

Dealing with an industry ripe for disruption

In this series we are documenting the journey of building DULO, starting from Day 1. Every week we publish a new chapter that takes you behind the scenes of our process. With every article we want to provide value to you, the reader. We share the success and failures, the opportunities and the challenges that we face while executing our vision.

If you are new, check out our previous post.

We’ve been quite open about the logistical challenges we are facing when shipping our products. The reality is that when you are a small business, just starting out, you are at a huge disadvantage when it comes to shipping customer orders.

Unless you become a business customer, you are likely to face very high prices, horrible customer service, and unreliable tracking. These are just the highlights of a set of issues we are often facing when it comes to the fulfillment of orders.

Last month, we had a series of issues with different big players, such as DHL and UPS, which triggered a bit of a rant from me on Twitter. I don’t usually do those kinds of things, but you can tell that I was a little bit frustrated with the status quo :)

As I mentioned in my tweet-storm, I can’t wait for Amazon to enter the field with a service targeted towards small businesses. I expect that when this happens, the price of logistics will fall down to a few cents per shipment. Reliability and customer service will also improve and become the differentiator. If the incumbents don’t adapt, they will become irrelevant.

Photo by Maarten van den Heuvel on Unsplash

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